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Pop-ups on the Bay opening May 31

The 2024 Pop-ups on the Bay season is gearing up for a May 31 opening at West Zwick’s Park this summer.

The Pop-ups are located along the shores of the Bay of Quinte in West Zwick’s Park, home to a waterfront trail, dog park, playground, sports field and several events throughout the year.

The summer of adventure, food and fun in the sun is scheduled to kick off Friday, May 31 and will operate until Sept. 15.

“I am very pleased that Pop-Ups on the Bay is back for another season,” said Mayor Neil Ellis.

“It is a great opportunity for small businesses to showcase what they have to offer and grow their businesses.

Pop-Ups creates a beautiful experience, right on the Bay of Quinte, for residents and visitors to enjoy from spring right through the summer and into fall.”

For a list of 2024 Vendors, visit the Pop-Ups on the Bay website here.

Hours of Operation:

Friday, May 31, 2024 -Kick-off   11 am-7 pm

May 31 to June 25, 2024

Fridays 3 pm-7 pm

Saturday & Sunday 11 am-7 pm

June 26 to September 2, 2024

Wednesday to Sunday 11 am-7 pm

September 6  &  13 (Friday) 3 pm-7 pm

September 7, 8, 14 & 15 (Saturday & Sunday) 11 am – 7 pm


September 15, 2024    LAST DAY OF POP-UPS

The Pop-Ups on the Bay program is managed through Discover Belleville and the Belleville Chamber of Commerce. 

Leases to vendors are prepared through the City and are subject to the approval of City Council.  

The programming in the park and support of vendors is provided through a contract with the Belleville Chamber.

For more information on the Pop-Ups on the Bay application process, please contact:


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